If you do not want the hassle of possible technical barriers in Google Analytics, then the simplicity of Piwik is for you. Open-source and guaranteeing data rights to the user, Piwik also offers a customizable interface leaving the possibility for growth and expansion.

Piwik offers analytics in an easy-to-understand dashboard, and Piwik users can consult their data directly via browser or mail in a pdf or html report. It offers all the standard visitor metrics with a customizable dashboard that allows you to choose the most important information you’d like to keep an eye on. With Piwik, you can track your user’s journey from your homepage to all of your sub-pages and see directly where they tend to drop off of your site.